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Smart Brevity: The Power of Saying More with Less

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Smart Brevity: The Power of Saying More with Less

Brevity is confidence. Length is fear. This is the guiding principle of Smart Brevity, a communication formula built by Axios journalists to prioritize essential news and information, explain its impact and deliver it in a concise and visual format. Now, the co-founders of Axios have created an essential guide for communicating effectively and efficiently using Smart Brevity—think Strunk and White’s Elements of Style for the digital age.
 
In SMART BREVITY: The Power of Saying More with Less, Axios co-founders Jim VandeHei, Mike Allen, and Roy Schwartz teach readers how to say more with less in virtually any format. They also share communications lessons learned from their decades of experience in media, business and communications.
 

From the Publisher

If getting your message across matters to you Arianna Huffington Smart Brevity axiosIf getting your message across matters to you Arianna Huffington Smart Brevity axios

Smart Brevity shows you how to stop wasting your reader's time Axios quick messageSmart Brevity shows you how to stop wasting your reader's time Axios quick message

Brevity is confidence Length is fear smart brevityBrevity is confidence Length is fear smart brevity

from the founders of Axios and Politico Mike Allen Roy Schwartz Jim VandeHeifrom the founders of Axios and Politico Mike Allen Roy Schwartz Jim VandeHei

Say more with less and punch through the noise Axios Smart  BrevitySay more with less and punch through the noise Axios Smart  Brevity

Publisher ‏ : ‎ Workman Publishing Company (September 20, 2022)
Language ‏ : ‎ English
Hardcover ‏ : ‎ 224 pages
ISBN-10 ‏ : ‎ 1523516976
ISBN-13 ‏ : ‎ 978-1523516971
Item Weight ‏ : ‎ 2.31 pounds
Dimensions ‏ : ‎ 5.75 x 0.75 x 8.38 inches

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